Audience Overview
Deep insights into your target audience behavior and preferences
people
82,260 Total Users
trending_up
+15.3% Growth This Month
Engagement Trends
Track user engagement and activity over time
Audience Composition
User breakdown by demographics
Demographics Deep Dive
Detailed age and gender breakdown
Geographic Distribution
User concentration by location
Interest Categories
Top interest categories breakdown
Device & Platform Usage
How users access your content
User Journey Funnel
How users progress through your platform
Behavioral Insights
User behavior patterns
Audience Segments
Detailed breakdown of user segments and their characteristics
search
|
Segment Name swap_vert
|
Users swap_vert
|
Engagement Rate swap_vert
|
Conversions swap_vert
|
Conversion Rate swap_vert
|
Avg. Value swap_vert
|
Actions |
|---|---|---|---|---|---|---|
|
Tech Enthusiasts (Mumbai) Age 25-40, High income, Tech interests |
25,830
↗ +12%
|
|
1,204
↗ +8%
|
4.66% | $127.50 |
|
|
Fitness Buffs (25-34) Age 25-34, Health conscious, Active lifestyle |
18,450
↗ +18%
|
|
980
↗ +15%
|
5.31% | $89.30 |
|
|
Travel Lovers (Delhi) Age 30-50, Travel enthusiasts, Cultural interests |
15,210
↗ +7%
|
|
750
↗ +5%
|
4.93% | $156.80 |
|
|
Young Professionals (Bangalore) Age 22-35, Urban, Career-focused |
12,990
↗ +22%
|
|
612
↗ +11%
|
4.71% | $94.20 |
|
|
Fashion Conscious (45+) Age 45+, Fashion, Home, Shopping focused |
9,780
↗ +3%
|
|
455
↗ +2%
|
4.65% | $178.90 |
|
Showing 1 to 5 of 12 segments